Hello, I’m Pat! A design lead with a passion for blending design, motion, and storytelling to bring ideas to life. Over the years, I’ve had the chance to work across a wide range of industries from fintech AI to education, data platforms, and non-profits which has given me a unique perspective on how design can adapt and make an impact in different spaces.



Principles





[01]

Function
over form


Choosing every element based
on its intended function


[02]

Challenge 
is playful


Thriving on complex challenges
that require deep design thinking


[03]

Design for
everyone


Prioritizing diversity in design to
ensure everyone can benefit


[04]

Design for
delight


Adding animations or interactions
to evoke positive emotions





Journey





KOHO – Canada 

Design Director




Meta – Canada 

Sr. Designer




Publicis Groupe – Canada 

Sr. Art Director


IT – London

Lead Designer




Addmind – Dubai

Digital Designer

FischerAppelt – Hamburg

Art Director




TBWA – MEA & Africa 

Graphic Designer