Context︎︎︎
The Comms Portal is Meta’s central hub for Communications and Public Affairs, and was created to address the lack of a centralized, secure space for resources, which previously led to scattered documentation and inconsistent access. Developed as a bottom-up initiative to streamline communications infrastructure, it leverages a scalable framework of bespoke components, enabling rapid page creation while minimizing reliance on external visual assets.
Result︎︎︎
The launch was highly successful, with 95% of content owners identified and onboarded, resulting in a 30% increase in page views, triple the time spent on pages, and over 1,200 resources added within the first month, solidifying its role as an essential tool for the organization.
The Comms Portal is Meta’s central hub for Communications and Public Affairs, and was created to address the lack of a centralized, secure space for resources, which previously led to scattered documentation and inconsistent access. Developed as a bottom-up initiative to streamline communications infrastructure, it leverages a scalable framework of bespoke components, enabling rapid page creation while minimizing reliance on external visual assets.
Result︎︎︎
The launch was highly successful, with 95% of content owners identified and onboarded, resulting in a 30% increase in page views, triple the time spent on pages, and over 1,200 resources added within the first month, solidifying its role as an essential tool for the organization.
